【】

  发布时间:2025-04-26 15:59:52   作者:玩站小弟   我要评论
Apple is jumping into the credit card business with Goldman Sachs.According to a report in the Wall 。

Apple is jumping into the credit card business with Goldman Sachs.

According to a report in the Wall Street Journal, Apple and Goldman Sachs are joining up to launch a new credit card that will be heavily integrated with the iPhone.

Using Apple Wallet, cardholders will be able to set spending goals, track rewards on purchases, and manage their account balances. Customers will also reportedly earn 2 percent cash back on most of their purchases with potentially higher bonuses on Apple’s products and services.

Apple employees will be the first to test out the card when its issued in a few weeks, according to the report. The joint credit card with Goldman Sachs will use Mastercard’s payment network.

The credit card move is a big step for both companies.

Mashable Light SpeedWant more out-of-this world tech, space and science stories?Sign up for Mashable's weekly Light Speed newsletter.By signing up you agree to our Terms of Use and Privacy Policy.Thanks for signing up!

Apple has been working on moving its sales focus from its hardware to its service-based products. Last year, the iPhone maker announcedit would no longer report how many product units it sold in its quarterly earnings updates. Apple made the case that sales of these devices no longer painted an accurate picture of how the company is doing. Being that so many consumers already own Apple’s smartphones and tablets, the tech behemoth argued that number of paid subscriptions to its services is much more accurate portrayal of the company’s success.

With its own credit card, Apple is hoping to double-dip on the fees it already collects from the cut it takes on its app and multimedia sales. The company also takes a cut from credit card transactions made through Apple Pay, so Apple is already quite familiar with how much revenue it can generate from credit card.

SEE ALSO:New Apple rumor is every fan's dream come true

For Goldman Sachs, this would actually be the global investment banking giant’s very first credit card. Goldman Sachs is fairly new to consumer-facing banking. The company launched Marcus, its online consumer bank service in 2016.

Currently, Apple partners with Barclay’s to issue a Barclaycard Visa with Apple Rewards. The company heavily promotes the card on its Apple Store as the preferred method to help finance your Apple purchases. It’s currently unknown if or how the Goldman Sachs partnership will affect the Barclaycard.

An Apple branded credit card makes sense for a company trying to promote its Apple Pay service as well as grow it fee-based revenue. However, its decision to partner with Goldmach Sachs on a consumer-facing product is an interesting one. The investment bank has become synonymous with the 2008 financial crisis for the role it played in misleading investors. The bank has also been criticized for the billions of dollars in bailout money it received. Goldman Sachs has been pushing its Marcus consumer banking product as part of a rebrand.

Both Apple and Goldman Sachs are banking on this credit card being a success. Time will tell if the card pays off.


Featured Video For You
Apple is reportedly planning a gaming subscription service

TopicsAppleiPhone

  • Tag:

相关文章

  • J.K. Rowling makes 'Harry Potter' joke about Olympics event

    LONDON -- For anyone who isn't familiar with the Olympics omnium events in the velodrome, the points
    2025-04-26
  • 南瓜和紅薯哪個熱量高

    無論是南瓜還是紅薯 ,都是日常非常好的食物 。對於精細加工的食物來說 ,南瓜和紅薯的熱量更低 ,營養素也更加的豐富。尤其是現在體力勞動減少,會導致體內堆積大量的脂肪 ,所以多吃南瓜和紅薯 ,可以增加飽腹感,減少脂
    2025-04-26
  • 菠蘿和雞蛋要隔多久吃

    每天吃一個雞蛋,對身體健康是非常有好處的,菠蘿是常見的水果 ,同樣具有很高的營養價值 ,不過在生活中 ,有很多的食物是可以放在一起食用的 ,但是有些食物是不能放在一起食用的 ,像菠蘿和雞蛋就不能同時吃,是需要間
    2025-04-26
  • 脾氣爆燥是什麽原因引起的

    其實在生活中每一個人的性格都會有所差異 ,所以即使是麵對同一件事情每一個人所呈現出來的態度都會有很大的不同 。有的人脾氣相對溫和,而有的人脾氣相對暴躁,在生活中脾氣暴躁的人群並不在少數 ,這和後天所處環境有
    2025-04-26
  • Metallica to seek and destroy your eardrums with new album this fall

    Metallica was never going to keep quiet forever. 。 The band has announced its new album, Hardwired&he
    2025-04-26
  • 2歲半女寶寶身高體重標準

    由於小寶寶的身高體重標準,在一定程度上可以反映出小寶寶的身體是否處於健康發育的區間 ,所以爸爸媽媽往往都會比較關注小寶寶的身高體重。更重要的是嬰幼兒時期的小寶寶身體成長速度較快,所以每一個時期身高體重的
    2025-04-26

最新评论