【】Some things are better left dumb.

Some things are better left dumb.。
Flip flops, for example, sure seem like one of those things. A few straps and a comfortable sole is all you really need to get the most out of the poolside footwear, but that hasn't stopped the high-end flip flop artisans at Hari Mari from teching up the time-tested classic. 。
And just what magic has the Texas-based shoemaker brought to the lounging game, other than the questionable premise that someone should pay $110 for a pair of flip flops? That would be a low-range chip embedded in the shoe that communicates with a smartphone app and helps the company gather data on its customers. 。
Yup, it's a flip flop that helps target marketing emails.。

SEE ALSO:Apple’s Smart Pen Patent Is Not What You Think。 According to。Fast Company。

Thanks for signing up!。
"Is that your shoe texting?"Credit: Hari Mari 。 Which, sure, if you want to smoke out knockoffs, that sounds like a great way to do it. But that's not what the chip in the new line of Hari Mari Nakona-leather flip flops does. Instead, it pairs with the "Hari Mari x Nokana" app and hooks you up with spam. 。Or, in the words of 。
Or, in the words of。
Fast Company 。
, it allows you to "communicate directly with both brands." 。
Nothing quite like chilling at the beach, sipping a cool brew, catching up with old friends and having your shoe pair with your cellphone to fill your inbox with garbage. 。
“For us, this is the beginning of a broader experiment,” Lila Stewart told the publication. “If this works well for us, I could easily see this becoming the norm in the fashion industry.”
That's right, one day all of your garments could pair with smartphone apps that better help retailers track your every move. 。
The future, ain't it grand?
相关文章
Michael Phelps says goodbye to the pool with Olympic gold
Michael Phelps left as he began: Winning.。The most decorated athlete in Olympic history won gold in2025-07-08This bighorn sheep got a photoshop battle that will haunt your dreams
Some Photoshop battles fade away, and other live on in your nightmares.Redditor my_bday_is_tomorrow2025-07-08Stephen King and 600 more U.S. authors come out against Trump
Stephen King is the master of horror -- but even he has never experienced anything quite as horrific2025-07-08Record warm ocean temperatures killed large parts of the northern and central Great Barrier Reef
In March, coral reef scientists first raised the alarm about the third-ever global coral bleaching e2025-07-08Cat gets stuck in the most awkward position ever
Anyone with a cat can tell you that although their cat's claws are impressive scratching and hunting2025-07-08American Girl Dolls as fully grown, human adults
American Girl dolls know how to live. Perpetual children, they face severe adversity -- slavery, war2025-07-08
最新评论