【】

LONDON -- The mannequin challenge has been dominating our social feeds for what feels like an eternity.
SEE ALSO:You're likely tired of the Mannequin Challenge, but BAFTA just nailed itWhile some people are using the excuse of a new viral challenge to show off their skills, one organisation is using the challenge to raise awareness about a condition that can cause people to become locked inside their own bodies.
Creatives Jordan Morris and Danny Jones teamed up with motor neurone disease charity MND Association to create the thought-provoking video. Through the video, they hope to raise awareness and money to help find a cure for the disease.
This isn't the first time a viral social media challenge has been used to raise awareness of motor neurone disease (MND). 2014's ice bucket challenge saw people around the world pour freezing buckets of water over their heads in an effort to raise money and awareness the disease.
MND (also known as ALS) is a rare condition that damages parts of the nervous system and leads to muscle weakness. According to the NHS, the disease happens when "specialist nerve cells in the brain and spinal cord called motor neurones stop working properly."
As the disease progresses, things like gripping, swallowing, breathing, speaking and walking become increasingly difficult, and they can eventually become impossible.
"Can you imagine being stuck like this forever?" reads a message in the video.
"With motor neurone disease, you become a prisoner within your own body," the video continues.
The organisation is raising money for motor neurone disease via Just Giving.
Featured Video For You
Viral Video Recap: Very Slow Dogs and an Over-the-top Ice Bucket Challenge
TopicsHealth
相关文章
J.K. Rowling makes 'Harry Potter' joke about Olympics event
LONDON -- For anyone who isn't familiar with the Olympics omnium events in the velodrome, the points2025-04-24Gal Gadot met Brooklynn Prince and we're so jealous of both of them
Gal Gadot's got fans all over the world, and over the weekend she got to meet a very special one who2025-04-24James Cameron is tired of your 'Titanic' death theories
You've read the arguments, you've watched the MythBustersclip, and you've determined that, yes, mayb2025-04-24Australia launches project to plant the world's largest urban vineyard
Vineyards usually sit happily on country hillsides, way out of the city smog, but you'll find a few2025-04-24Tesla's rumored P100D could make Ludicrous mode even more Ludicrous
A Tesla Model S P100D begs the question: What's more Ludicrous than Ludicrous?Right now, the biggest2025-04-24Bitcoin and its meteoric rise looks like a classic bubble
For those of us with long memories and some sense of history, Bitcoin’s recent meteoric rise i2025-04-24
最新评论