【】Tweet may have been deleted

A marketing stunt from diet lords Weight Watchers backfired when "mood lightbulbs" sent to Australian female journalists seemed to make a comparison between a woman's weight and her ability to enjoy sex.。
It's the first campaign to focus on sex for the brand, and judging by reactions to the "gift," it all feels a bit gross.。
SEE ALSO:This fat activism coloring book celebrates the bodies society won't 。SEE ALSO:This fat activism coloring book celebrates the bodies society won't。The Guardian's 。
Bridie Jabour was first to photograph and tweet about the lightbulb sent to her desk, asking the rather fair question, "How many people thought this was an okay idea…" and adding, "It's just so nasty, invoking most intimate/vulnerable moments." 。
Tweet may have been deleted。

The copy on the packaging explains that the lightbulb is designed to give you a "little boost in the bedroom (a PG sex toy, if you will)."。
"We hope it helps you start seeing yourself in a new light — to love how you look and love how you feel," it says.。
Pretty rich considering A) Women don't need the "help" of a dieting company to feel good about themselves "in the bedroom" and B) the brand seems to be implying that if you're even slightly overweight you essentially hate your body (or should?) and wish to change it immediately lest you never enjoy sex for as long as you live.。) and wish to change it immediately lest you never enjoy sex for as long as you live. 。
Tweet may have been deleted 。
By signing up you agree to our Terms of Use and Privacy Policy. 。 Thanks for signing up!。Senior marketing manager, Rebecca Melville, reportedly told 。
Mumbrella 。
that "mistakes" were made in the campaign. "As we launched, we launched in stages and that has fuelled the conversation without context," she said.。
In a statement sent via email, Weight Watchers' director of program and content, Martha Lourey-Bird, said the program is "about falling in love with real food again, enjoying getting active and discovering how good they can feel."。
The brand also offered research conducted in collaboration with Maidstone Consulting that states a quarter of Australian women surveyed have avoided sexual activity due to body self-consciousness.。 "These new statistics underline how body confidence can affect enjoyment of many facets of a woman’s lifestyle, including sexual satisfaction," said study collaborator Nikki Goldstein, a sexologist, in the same statement.。We're。 We're。sure。
a sex-focussed weight loss program that makes a direct link between your body's appearance and your sex life is going to。 completely 。 un-do that trend, ladies. Way. To. Go. 。UPDATE: Oct. 20, 2016, 4:06 p.m. AEDT 。
Weight Watchers responded to 。
Mashable。
with an official statement.。The brand explained that their campaign was based on insights from some members, "who had spoken to us about how improvements in their health and wellbeing had empowered them to feel more confident. 。"We acknowledge however the delivery of the campaign did not make that message clear. We will continue to support those who have signed up to WW Black, but because we value every voice, we have made the decision to not actively promote the campaign further. We apologise for any offence caused." 。相关文章
Nancy Pelosi warns colleagues after info hacked
House Minority Leader Nancy Pelosi warned fellow Democrats on Saturday to change their cellphone num2025-04-24- 拜仁主席 :有足夠的錢買哈蘭德 隻要他有那個能力_續約www.ty42.com 日期:2021-03-05 10:01:00| 評論(已有259766條評論)2025-04-24
- 桑切斯雙響助藍黑:無法出場時 我就像一隻籠中獅_比賽www.ty42.com 日期:2021-03-05 11:01:00| 評論(已有259787條評論)2025-04-24
- 恒大垂涎吳曦已10年 許家印曾登門求購而成因故未轉會_朱駿www.ty42.com 日期:2021-03-06 16:01:00| 評論(已有260125條評論)2025-04-24
'The Flying Bum' aircraft crashes during second test flight
Airlander 10, the world's largest aircraft, on Wednesday crashed at its Cardington Airfield base in2025-04-24- 深度:馬德裏德比的前世今生 曆史鑄就宿命對決_馬競www.ty42.com 日期:2021-03-05 17:31:00| 評論(已有259895條評論)2025-04-24
最新评论